Whalesoft
Whalesoft / Development

Understand activity. Act with context.

Develop player intelligence tools that combine behavioural signals, segmentation and operational history into usable insights.

Bespoke development

What we can build with you.

Player profiles

Bring relevant events into a consolidated activity view.

Segment automation

Update configured audiences as player activity changes.

Predictive analysis

Scope and validate models for retention and player lifecycle signals.

Responsible engagement

Apply exclusions and player-protection rules before campaign actions.

An accountable AI layer

Designed around your data
and your decision boundaries.

Connected context

Select authorised sources and minimise the information each workflow uses.

Reviewable outputs

Make supporting records and action history available to operators.

Staged automation

Start with recommendations, validate results and approve the actions that can be automated.

Project delivery

A clear scope at every stage.

01

Discover

Map the problem and the people using the system.

02

Specify

Agree inputs, outputs, integrations and acceptance criteria.

03

Build

Implement and demonstrate the agreed workflows.

04

Evaluate

Validate results before introducing the release to operations.

Build the capability your operation needs.

Choose your products, markets and ambitions.

Plan your project ↗